CASE STUDY 02 / HOSPITALITYSUPERNOVA WEB STUDIOS

K2 Nur JahanDesire before the reservation.

A warm, visual and direct experience that turns atmosphere and cuisine into a more desirable and effortless digital journey.

IMOLA / 2026ART DIRECTION · DESIGN · DEVELOPMENTMOBILE-FIRST

How can a restaurant be felt before someone walks through the door?

01Atmosphere to translate
02Menu to elevate
03Booking to simplify
02STRATEGY CONSTELLATION

Before pages,
the structure.

The visual direction comes after clarifying what must be found, understood and done.

K2
Experience
Menu
Location
Story
Booking
Mobile
03EXPLORATION

Not an
accidental solution.

DIRECTION AHeritage
DIRECTION BFire
DIRECTION CEditorial food
DIRECTION DModern warmth
04THE SYSTEM

Every decision
has a job to do.

01 / TYPE

Sensory scale

Hierarchy and character before decoration.

02 / COLOUR

Warm contrast

A recognisable tone aligned with the sector.

03 / UX

Fast booking

The journey reduces friction and makes the next action clearer.

04 / MOTION

Rhythmic reveals

Motion is used to orient, never distract.

05X-RAY MODE

See the website
come un sistema.

Design, content, search architecture and code are not separate layers: they are parts of the same experience.

K2 Nur Jahan homepage screenshot
01 / CONTENT
K2 Nur Jahan about page screenshot
02 / STRUCTURE
K2 Nur Jahan gallery screenshot
03 / DESIGN SYSTEM
K2 Nur Jahan reviews screenshot
04 / INTERACTIONS
K2 Nur Jahan responsive project screenshot
05 / BUILD
06VERIFIED OUTPUT

Proof, without
invented metrics.

CORE FLOWS3
MOBILE FIRSTYES
CUSTOM BUILD100%
LIVE2026
NEXT WORLDStudio Pegoli

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